Menchie’s started swirling frozen yogurt in the San Fernando Valley, and now the self-serve frozen yogurt chain is taking its sweet treats international.
Menchie’s Yogurt Inc. signed its first two international franchisees in May, in Canada and Japan, a significant step for the fast-growing, privately held company in Encino.
Now that Menchie’s has gained a following in the Western and Southern United States, executives are focusing on expanding the company internationally and plan to open franchisee-owned locations in Mexico, Australia and Dubai by the end of this year.
“Menchie’s all-American model fits in domestic and international markets,†said Menchie’s Chief Executive Amit Kleinberger. “We provide this experience that creates emotions, a response and a bond and the brand is something the world is ready for.â€
