MarketWatch:
Burger King Corp. and Seattle’s Best Coffee, part of Starbucks Corporation , today announced they have signed an agreement to begin offering Seattle’s Best Coffee(R) in BURGER KING(R) restaurants across Canada this fall.
Restaurant guests in Canada can now enjoy a great-tasting, freshly brewed, premium cup of Seattle’s Best coffee made from 100-percent arabica beans as part of BKC’s commitment to enhancing the brand’s beverage platform and breakfast menu.
“With more than 40 years of heritage in premium coffee, Seattle’s Best Coffee brings a high-quality, great tasting cup of coffee to BURGER KING(R) restaurant guests,” said John Schaufelberger, senior vice president, global product marketing and innovation, Burger King Corp. “The addition of Seattle’s Best Coffee expands on our HAVE IT YOUR WAY(R) brand promise by offering our guests even more beverage options and strengthens our ability to remain competitive in a continuously changing industry.”