Barberitos Gets Serious About Franchising

Franchisewire.com:

A former franchise professional for some of the nation’s top emerging chains, Bruce Holzman has joined Mexican cantina Barberitos as vice president of franchise sales.

A 20-year veteran of the restaurant industry, Holzman is lending his expertise to drive the same kind of growth for Barberitos that he did for restaurant chains like Salsarita’s Fresh Cantina, Dairy Queen, and Huddle House.

Prior to joining Barberitos, Holzman sold close to 300 Salsarita’s franchises in less than 20 months turning the start-up Fresh-Mex chain into a prominent regional brand.

He had similar success at Dairy queen where he developed and sold more than 130 new DQ Grill & Chill, Orange Julius and Karmelkorn franchises in the Southeast generating an annual royalty stream of $2.7 million.

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