Jamba Juice Announces Expansion Plans With New Franchisees

MarketWatch:

Jamba Juice, a highly recognized, healthy active lifestyle brand with a portfolio of over 30 custom blended smoothies and delicious better- for-you menu offerings, announced today the signing of store development agreements for an aggregate of 13 new stores in the Boston, Massachusetts, New Orleans, Louisiana and South Bend, Indiana markets with three new franchisees.

“On target with our franchise development plans for 2010 and beyond, we continue to expand and build the Jamba brand across more states and more markets,” said James D. White, chairman, president, and CEO, Jamba Juice Company. “We offer a differentiated, better-for-you product platform that helps meet the growing demand among consumers for healthy, active lifestyle menu options. In the world of franchise development, having a brand whose twenty year focus has been on inspiring and simplifying healthy living, this gives us tremendous advantage.”

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