Pizza Hut Promos Heat Up Sales For Franchisee NPC International

Bizjournals.com:

Pizza Hut franchisee NPC International Inc. continues to rebuild sales in 2010, building off the ingredients of the successful $10 Any Pizza promotion.

Third-quarter sales jumped almost 11 percent to $237.2 million. The largest Pizza Hut franchisee runs 1,143 Pizza Hut restaurants and delivery units in 28 states.

Earnings for the 13 weeks that ended Sept. 28 nearly tripled to $3.49 million, compared with $1.33 million during the same period of 2009.

The Overland Park-based company slashed menu prices for all pizzas during the third quarter, introducing a simpler pricing strategy that has been well-received by consumers, according to a statement from NPC CEO Jim Schwartz.

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