7-Eleven Conversions Going Well

Franchising.net.au:

In the wake of franchise convenience chain 7-Eleven‘s acquisition of Mobil’s retail fuels business, six stores have already been converted to the 7-Eleven model, with another six to be completed by the end of the month.

7-Eleven CEO Warren Wilmot said “We’re really proud to see the converted stores performing according to expectations. All converted stores are generating a higher gross profit after converting to the 7-Eleven brand and sales are already better than they were as a Mobil after just the first couple of weeks.”

Two weeks after the Clifton Hill store was converted, it had achieved a double digit percentage increase ub retail sales compared to the same period before the conversion.

“The results are a clear indication of 7-Eleven’s strength as a convenience retailer. This is a great outcome for our franchisees, employees and 7-Eleven, and we’re confident that the other stores will deliver similar results upon conversion,” Wilmot said.

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