Tropical Smoothie Café Names Franchise COO

Fast Casual:

Tropical Smoothie Café has announced the promotion of Mike Rotondo to chief operating officer. In his new role, Rotondo will be responsible for coordinating all franchisee and area developer operations for more than 285 locations across the United States.

As a 25-year restaurant veteran, Rotondo has fulfilled top positions in several notable restaurants brands, including overseeing 850 locations as Arby’s regional director of franchise operations and serving for Wendy’s as district manager and instructor at Wendy’s Management Institute. Rotondo also led a multitude of successful sales driving initiatives as the director of business development at Honey Baked Ham of Georgia.

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