Indianapolis Business Journal:
Ritter’s Frozen Custard, a once-promising locally based chain that struggled to grow too quickly, is enjoying a rebirth of sorts under new ownership.
At least four Ritter’s stores in the Indianapolis area have either opened or are set to reopen in the same locations where Ritter’s premium ice cream once was served before previous franchisees left the company.
New York-based TruFoods bought the chain in May 2008 from the Ritter family for an undisclosed price and spent two years revamping the 20-year-old business model in an effort to attract new franchisees. That effort seems to be making headway after an initial struggle that saw several more franchises close.