Michelle Rodger: Being A Follower Rather Than Leader Can Work For Many

Scotsman:

‎There’s a certain snobbery about entrepreneurship. Start up on your own, with your own invention or life-changing idea, work from your garage, make millions, and you’re revered.

Start up your own business, with a goal to improve someone else’s product or idea, get some investment, make millions, then you’ve done well. Buy a franchise, follow someone else’s plan, processes and policies, take less of a risk, make millions, and hey, you took the easy route.

But that perception of franchising is not fair. When we’re talking about regenerating the economy, encouraging people to work for themselves, start new businesses, scale and grow, then surely franchising – which is often less risky, and a tried and tested model – is a safer way to embark on an entrepreneurial journey?

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