Hard Act To Follow? Why Some Franchisees Don’t Follow The System

FranchiseUpdate:

One of the significant consequences of the Internet’s development is that we can gather opinions from a diverse group with minimal effort. I did so recently through a posting on the American Bar Association Forum on Franchising list serv. It read in part:

“Why do some franchisees not follow the franchise system–Too often I hear the question raised as to why a franchisee will pay for a franchise and either immediately or along the way stop following the franchisor’s requirements and suggestions?”

Within days, I had received more than a dozen responses with opinions on this question, which has puzzled me for years. Many of the opinions were far from surprising, especially from those I know have a predilection to be franchisor- or franchisee-biased. A few were very evenhanded, but it nevertheless appeared to me that the responders, not surprisingly, weighted the prevalence of each cause to their own experiences.

So what were the different opinions? Read on…

Leave a Comment

Your email address will not be published. Required fields are marked *