The Coalition of Franchisee Associations (CFA) has developed a strategy regarding balance in franchisee/franchisor relationships. This comes after a meeting in March where franchisee leaders created a universal bill of rights for franchisees. Read more about this in the full article by Blue MauMau.
There is a seismic shift under way in how franchisees approach balance in franchisee/franchisor relationships. It is a multi-pronged strategy headed by the three-year-old Coalition of Franchisee Associations (CFA) that utilizes market forces, collective bargaining and possible legislation.
The start of the shift took place just last month in a dimly lit conference room. Franchisee leaders from some of the country’s most recognized brand names convened in one of the many rooms at Marriott’s Orlando World Conference Center to hammer out a universal bill of rights draft for franchisees.
It may have a profound effect down the road.