When you decide to franchise your business and you get your first franchisee, it’s important that you go through the proper steps to ensure everyone is trained correctly. Be sure to set up training programs for your employees and your franchisee. If you don’t, you could end up with a problem on your hands, including a confused business owner representing your brand.
The first thing you should keep in mind is that your employees are typically considered the “veterans.†This means they should be trained in a way that they are experts in a flawless plan, so that each business unit that opens will run as a carbon-copy of your original model. Make sure your current employees are the example – nay, the standard – by which your franchisees will train their own employees.
Next, get the franchisee fluent in your brand language… read on.