Nirula’s Launches New Casual Dining Format

Franchiseindia.com:

Nirula’s Delhi’s Quick Service Restaurant chain has introduced a new format in the casual dining segment at its existing Defence Colony outlet in New Delhi. The company is targeting consumers with higher spending power that is who spend around Rs 300 per head in a casual dining space. This is for the first time Nirula’s has launched this news concept of dine-in format and there are plans to open more new outlets like this and convert some of their prominent locations into this format.

Recently, the company has launched outlets in Pathankot (second outlet with the same franchisee), Jalandhar and Neemrana on Delhi-Jaipur highway, also via franchising model. Also, the company is having discussions with potential franchise partners to open in cities like Mumbai, Pune, Bengaluru, Baroda, Bhopal and others.

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