Taco Bell(R) Offers Ultimate Music Hook-Up Of Free Exclusive MTV Content With Launch Of The Big Box Remixed

Franchising.com:

Today, Taco Bell® launches the Big Box Remixed, which combines the flavor of four classic Taco Bell menu items with the freshness of exclusive music content via a mobile site, packaged in a specially designed MTV™ Video Music Awards (VMAs) box.

Taco Bell features its first QR code on packaging – also known as a ‘Quick Response’ code available using a free QR reader app on smartphones –on its Big Box Remixed and large cups that dishes out exclusive music content over a six-week period leading up to this year’s VMAs on Sun., Aug. 28. This exclusive content will highlight Taco Bell Feed the Beat® artists Wallpaper and Chiddy Bang, as well as stream VMA sneak peeks and teasers, performance footage, artist interviews and a look at the artists to be featured at the Friday Night Pre-VMA Concert Event sponsored by Taco Bell on Fri., Aug. 26.

Leave a Comment

Your email address will not be published. Required fields are marked *