LifeGoesStrong:
You can’t do much better than the pet products industry, which has been on a steep growth curve for years. Sixty-two percent of U.S. households have a pet – that’s nearly 79 million homes. Despite the recession, people are still spending on their animals. And talk about fast-growing industry: pet products in the U.S. have grown from $36 billion in 2005, to an estimated $50 billion this year. Here’s how three midlife reinventers have launched pet-based businesses.
Aprons for Chickens. And huts for parrots and harnesses for cats. When her daughter was born needing special care, Tobi Kosanke left her job as a geologist in the petroleum industry intending to find a way to work at home. Crazy K Farm Pet and Poultry Products was her vision. In the beginning,she made items to order. Now she has them manufactured overseas. Business is good, and Kosanke laughs when she says, “I never set out to be an entrepreneur. I’m a prime example of necessity being the mother of invention.” Continue reading.