Martin&Co Starts Buying Its Own Franchises

Rentman Software:

Martin & Co has announced a new strategy, with its head office embarking on a purchase of franchisees’ businesses.

The firm said it has ambitions to be its own biggest franchisee.

Ian Wilson, managing director of the franchise lettings chains, said: “It’s the strongest possible signal we could be sending that we believe in the power of our own brand and in the long-term prospects for the UK lettings market by investing our own money in lettings businesses.”

He added: “By guaranteeing our franchise owners a fair price for their business at the time when they want to sell, it de-stresses the whole sale process for them in these uncertain economic times.”

The first office is has bought back is in Worthing. Another four purchases this year are planned.

It is the second shift of strategy in six months.