Bryan Consolo, a three-unit McDonald’s franchisee in northern Illinois, immediately received an “overwhelmingly positive†response from regular customers when his restaurant in Mundelein, Ill., finished a complete reimaging in May 2011.
Consolo said he knew the remodeled unit had made his McDonald’s business more contemporary and relevant when a family in the dining room told him the new décor reminded them of upgraded McDonald’s restaurants they saw during a recent vacation to Europe.
He even received an award from the city of Mundelein for helping beautify and revitalize its downtown area. But even more gratifying than compliments on the restaurant’s new look is the sales and traffic lift in the dining room and at the double drive-thru, Consolo said. More.