Edible Arrangements Announces Italy Expansion Plans

PRNewswire:

Edible Arrangements, the pioneer and leader in hand-sculpted, fresh-fruit arrangements, announced today that Dr. Fausto Petruzziello, MD, has secured the rights to develop Edible Arrangements stores throughout Italy.

Petruzziello, the Master Franchisee for the Province of Rome since 2009, plans on opening the first Edible Arrangements location outside of Rome in Varese (Milan area) within two months and at least 30 stores over the next five years. All of the locations will carry the Edible To Go® extended product line that includes fruit sundaes, smoothies, parfaits, and natural, fresh-squeezed fruit beverages.

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