Wendy’s Plans Get ‘Intense’

April 3, 2012 by Mark | 0 Comments

Nation’s Restaurant News:

During Wendy’s fourth-quarter earnings conference call last month, chief executive Emil Brolick launched into his address to investors with a dramatic curtain raiser emphasizing the scope of the changes taking place at the 43-year-old quick-service chain.

“The next three years are going to be the most intense period of change in the history of the Wendy’s brand,” Brolick said. “It will also be the three most intense years of capital investment in Wendy’s history as we implement many strategic initiatives.”

After dissolving a three-year-long union with Arby’s Restaurant Group last summer, executives of The Wendy’s Co., in a bid to compete more effectively in the bruising quick-service arena, made the decision to ratchet up the chain’s ongoing revitalization program. Read more.

In Franchise Site

How Robots Are Making Us Happier
Wearable Intelligence in Energy
April Fools: Helium Beer
Wearable Intelligence in Healthcare
Pixar: The Math Behind the Movies
Watch Silicon Valley Episode 1
The Body Dryer
How Does Cryogenics Work?
Robo-Suit Body Extender
The Secret Science Behind Advertising

In Our Directory

Related Posts

Related Resources


No comments yet.

Leave a Reply

Comment moderation is enabled. Your comment may take some time to appear.