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Dutch Bros Franchise – Watch out Starbucks

  • Listed In: Coffee, Fast Food, Franchise, Restaurant, Retail


Watch out Starbucks – Dutch Bros. is coming to get ‘ya

How are they so different? For one, you can only buy a Dutch Bros Franchise if you work for the company first.. Now that is different but really just the beginning. With that said, what they do at Dutch Bros. is pretty special and might just be worth the effort.

I started going to Dutch Bros. a few months ago on a friends recommendation and it was amazing.

On my first visit, I went through the drive through and was greeted by a VERY nice young man at the window. I mentioned I was a “newbie” and he got really excited and launched into a fabulous campaign of all the ways I could order my drink and the flavors they carry. I told him I was regularly a Starbucks customer and his response was, “well then this experience will be life changing.” I giggled and thought he was kidding. I realized later he was not.

My drink was terrific but here is what the Dutch Bros. did to ensure my quick return.

After giving me my drink, he handed me a stamp card and stamped all 10 boxes for a free drink and said, “this way I can ensure we see you tomorrow.”

Next…just before I drove off, he noticed my dog in the back of the car and asked if I would like a “pup-accino” treat for her. I politely declined, as I didn’t want to pay for it. Then he mentions it’s free. What?? This place is amazing. I accepted and watched him fill a small bowl with whip cream and chopped dog biscuits. Needless to say, my dog loved it and we are both hooked now.

I have been to Dutch Bros. almost daily since. I thought maybe I had a really friendly person that first time but that was not the case. Every time I go, I get someone as fabulous, or more so, than my first time. The Dutch Bros. culture seems to be one filled with happiness, product knowledge and making their customer happy. Imagine that!

Watch out Starbucks

So last week I was at Target doing some shopping. I decided to visit the Starbucks there for a quick iced tea. There were two women working and I was the only customer. They were both talking to each other and seemed a bit bothered by my walking up. Just for fun, I asked a question about what was in a particular drink. She responds, “how do you mean?” She was so irritated that I wanted to know something about the drink I was ordering she pretended to not understand the question. I then asked if they had a treat for my dog in the car. She said should could make a similar drink for my dog as Dutch Bros. had, but she wanted to charge $3 for it. No thanks Starbucks.

I walked away without ordering anything and once again I giggled, but this time it was for a very different reason.

So what do you do?

So what do you do if there is no Dutch Bros. coffee in your area? My answer would be…move!!

Below is some information, videos and contact information on the Dutch Bros. Franchise. Hope it helps!

Dutch Bros. Headquarters Image

This video gives a new meaning to the word cool.

Their concept is all about treating people right and delivering excellent customer service and that is truly the way to success!!


The Dutch Bros. Coffee Image


Click HERE to go directly to the Dutch Bros. website to learn more