Donald Trump is synonymous with luxury high-rises, his TV show and his distinctive hairstyle. Now he’s putting his name on a vitamin and health products business whose salespeople make money by recruiting more salespeople.
The ubiquitous Trump is partnering with Ideal Health, a 12-year-old Massachusetts-based nutritional products company, and renaming it “The Trump Network,” though the partners won’t specify what their financial relationship is.
The products will be sold via multilevel marketing — a method of selling products through a network of distributors. Marketers receive commissions for the products they sell, along with a cut from products sold by other salespeople they’ve recruited.
Critics of such programs say that most of the products are bought by the distributors themselves, and that few of the salespeople actually come out ahead in the end.
Trump, characteristically, is blustery in his bullishness. In an e-mail to the Associated Press, he called it a “rescue and recovery program” for people suffering through the recession, offering a shot at extra income. The company hopes the Trump name and image will help sell the products.
Photo by Dano
michael on November 20th, 2009 at 5:36 pm
I love Donald Trump Jumping head first into network marketing! We all had to do it sometime good for him!
Christine and Michael Hoffman
naveed on November 20th, 2009 at 10:04 pm
What’s the difference between the average agent and the super producer?
http://twurl.nl/0mgfiu