Cosmetics retail giant Avon Products Inc is delving into the jewelry business. According to National Jeweler, Avon will purchase all assets of Silpada Designs, a sterling silver jewelry home-party company.
Under the terms of the agreement, Avon is expected to acquire the assets of Silpada for an initial payment of approximately $650 million.
Silpada Designs, which operates jewelry businesses in the United States, Canada and the United Kingdom, offers a range of approximately 450 sterling silver jewelry products at higher price points than Avon’s current core jewelry offerings.
According to an Avon press release, Silpada boasts annual revenues of approximately $230 million and generates operating margins that are significantly higher than Avon’s.
Avon said in the release that the planned acquisition is consistent with its “strategy to explore acquisition opportunities that complement its core beauty and direct selling business.”
Logo from Avon
Avon Buys Silpada on August 5th, 2010 at 4:44 am
[...] The Israeli Diamond Industry: Cosmetics retail giant Avon Products Inc is delving into the jewelry business. According to National Jeweler, Avon will purchase all assets of Silpada Designs, a sterling silver jewelry home-party company. Under the terms of the agreement, Avon is expected to acquire the assets of Silpada for an initial payment of approximately 0 [...] MLM Business Opportunities Blog [...]
Avon Buys Silpada | Profit With Travel on August 5th, 2010 at 5:52 am
[...] Avon is expected to acquire the assets of Silpada for an initial payment of approximately $650 [...]Read More… [Source: MLM Business Opportunities Blog - Posted by FreeAutoBlogger] Share and [...]
Austin on September 9th, 2010 at 8:52 pm
Is there any scope in India to start AVON MLM business? I an an enthusiast looking for MLM business which could lead me to success…
Bill on September 22nd, 2010 at 2:36 pm
Please send me some information on Avon mens
Shanna on November 12th, 2010 at 10:03 am
This is awesome, Angela! Thank you for sharing – it is amazing to see how large Avon is becoming!