Herbalife Expanding Presence In FMCG Market

MoneyControl.com:

Herbalife in India, a direct-selling and nutrition company, has announced the launch of new range of shampoos and conditioners in Herbal Aloe Essence and plans to play a bigger role in the FMCG market, reports The Hindu Business Line.

Herbalife’s range of outer nutrition products now include hair essentials such as the Herbal Aloe Everyday Shampoo and Herbal Aloe Everyday Conditioner, the report adds.

Mr Bill Rahn, Managing Director, Asia Pacific, Herbalife, in a statement said, “Our expansion into the FMCG space is to cater to the needs of the brand’s growing customer base. By regularly following up on our customer feedback and paying close attention to their needs, we decided to create a range of herbal shampoos and conditioners.”

Logo from Herbalife