BMW World

Direct Marketing

  • Marketing that reaches customers by communications directly addressed to the customer.

 

 

Inventors Thinking Outside The “Qube” Inventors Thinking Outside The “Qube”

GB Tribune: Their Qube Shaker, an innovative percussion shaker, has been marketed successfully by Latin Percussion, the world leader in production and marketing of percussion instruments. LP has taken the technology used in its wildly successful and award-winning Qube Shaker and created a jingle version that sounds like nothing else you’ve ever played. Inside the [...]

 

The Accidental Business Consultant, or Not The Accidental Business Consultant, or Not

The following is a guest post by Karl Walinskas. Question: What is the quickest growing industry in the United States today? Answer: Private Consulting Not only are there more small businesses than at any time in American history developing, but an ever increasing number of those companies are that of private consultants. Why is this? [...]

 

Twitter Use Rising Among Business Women Twitter Use Rising Among Business Women

B&T: Three out of four Australian business women use Facebook as a marketing tool and 60% have a business Twitter account, an online survey has found. The survey, conducted by social media businesses Brand Meets Blog and Mum PR, found that of the 708 respondents 43% spend between five and 30 minutes per-day updating their [...]

 

Moms Wear Your Tees Helping Mompreneurs Succeed Moms Wear Your Tees Helping Mompreneurs Succeed

The online mom network is huge. With women like Scarlet Paolicchi, it comes as no surprise just how much power this close-knit community has. Scarlet is the founder of Moms Wear Your Tees Social Media Marketing. She helps entrepreneurs find the exposure their businesses need through various social networking websites. I recently asked her a [...]

 

Caribbean Food Truck Promotes With Twitter Caribbean Food Truck Promotes With Twitter

The food truck craze is really sweeping the nation. Today I received word of an authentic Caribbean food truck in Seattle called Jerk Station. The owner and chef Michael Cunningham has been using fliers and Twitter to promote his business: To promote his new business, Cunningham, who has a masters of business administration in marketing, [...]