Toronto, Canada â€“ WSI, leading e-Business solution provider for small and medium sized businesses and the worldâ€™s #1 Internet Services franchise is pleased to announce the appointment of Ken Dobell to the position of Vice-President, Marketing â€“ Franchise Development.
â€œWith his award-winning creative background and hands-on expertise in designing and executing complex integrated marketing campaigns, Ken makes a valuable addition to our talented executive team,” announced WSI President Ron McArthur. “As WSI continues its path of impressive growth and market leadership, Ken will be instrumental in strengthening our Franchisee Selection Process and strengthening our brand across key market segments around the globe.”
Mr. Dobell is a highly qualified advertising communications professional with over a decadeâ€™s experience in integrated employer branding and online marketing. Prior to joining WSI, he held a number of senior management roles within the global interactive function of Monster Worldwide, both in Canada and across Europe. Monster Worldwideâ€™s flagship brand, Monster.com, is among the most visited locations on the Internet, with over 50 million registered users across a global network of 25 local language and content sites.