Franchise Key:

It is a question asked by a candidate interested in the food industry; but the answer concerns everyone.

His question: “by becoming a franchisee (food industry: catering, butchery), will I loose my freedom? How can I get supplies? What will be my obligations in the fitting out of the point of sale?”

Our answer:
What do you mean when you say liberty? It is a matter of nuances.

Whether you are independent and on your own, or independent and franchisee, you are independent. Indeed, franchisors do not need docile and credulous persons; they need autonomous entrepreneurs, and franchise contracts always insist on the parties’ independence.

Whether you are independent and on your own, or independent and franchisee, you will have to face some constraints.

Constraints of solitude on the one hand and constraints of group work on the other hand.

Actually, when you choose to be a franchisee, you choose:

• To benefit of advantages; to duplicate a proven formula; to benefit from a brand name; to benefit from the experience and know how of the franchisee; to take advantage of the network’s size; to count on the franchisor’s training and assistance, as well as on the advice of your colleague franchisees.

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