Paciugo Gelato Caffè, a family owned and operated company specializing in artisan Italian Gelato, announced today that Steve Berkman has been named President of Franchising. In his new role, Berkman will be responsible for overseeing all aspects of the company’s franchising division including development, sales, administration, marketing, IT, operations support and training.

“We are thrilled to bring Steve on board to head up the franchise division of Paciugo and to reach our national expansion goals,” said Ugo Ginatta, founder of Paciugo Gelato Caffè. “Steve comes with a tremendous amount of knowledge and expertise in the franchising industry and we look forward to offering our franchisees world-class support under his guidance.”