In a recent article by Ken Partain, he spoke about all of the business’ that seem to be closing their door’s left and right today. This was said to be a result of lack of discipline in those business’. There are four major categories of discipline according to Partain that a business can’t afford to skimp on.
â— Marketing. This is the meat and potatoes of your business. You can’t afford to pull in the reins on your marketing strategies even when times are difficult.
â— Planning. When you have an idea in mind with your business, rather then just hitting the ground running, take the time to sit down, plan out the way your going to execute your idea.
â— Spending. Take a look at your tool’s that you use everyday in your business, the one’s that don’t seem to be producing as well as they should…may need to be cut out all together.
And maybe the most important area of discipline is management.
Oftentimes, small business owners get caught up in the day-to-day activities of running a business and certain things get ignored, like regular filing and bookkeeping. Also, when you’re busy, employees are left with little oversight to do what they have hopefully been trained to do.
How do you keep up on your business’ discipline?