photo credit: annnna.

Many business owners wonder if their business truly needs a blog or if it is just a waste of their time. Below are some reasons stated recently on Startup Nation that pinpoint why you should have a blog for your business today.

  • With a blog you can listen and learn. Remember when you were younger and your parents and teachers always said “you can never have too much knowledge”, it’s the same in business, you can never have too much.
  • This is a great way to test some of your ideas that you are not quite sure about. If they do well on your blog, then you can pretty much assume they will do well in other areas.
  • Uncover New Opportunities. The more you blog, the more opportunities will present themselves to you. For example, I was contacted by a PR firm earlier this year to create a series of blog posts for the launch of a new website.
  • If your blogs that you post do well, it is possible for them to rank very high in most search engines that people use everyday, which ultimately means a lot more traffic to your website and thus, more business for you.