Vapiano Signs Franchise Deal For Manhattan

Chain Leader:

Christophe Scherman has purchased the rights to open Vapiano restaurants in New York City. Vapiano, the innovative fresh casual restaurant and lounge, has exploded in popularity across Europe and the U.S. and recently announced new deals in exciting markets such as Houston, Chicago, and Atlanta. Vapiano is an innovative fresh casual restaurant and lounge chain with over 55 locations in 16 countries worldwide.
vapiano

Vapiano has six U.S. locations open, including two in Washington, DC, and restaurants in Arlington, VA, Dulles, VA, Dallas, TX and Fort Myers, FL. After winning Nation’s Restaurant News’ 2008 ‘Hot Concept!’ award and the 2006 European Hot Concept Award from Food Service Europe & Middle East, Vapiano continues to amplify its momentum and shows no sign of slowing.

Christophe Scherman attended St. John’s University and graduated with a degree in Management. Scherman moved to Dubai to complete a hospitality management internship at the Jebel Ali Golf Resort & Spa and then on to Germany for an extensive management program with Hilton Hotels. Scherman is looking to open his first location in lower Manhattan.

“We picked this market knowing it’s the number one restaurant market in the country. It’s also extremely rare to see New York territory available. The sites we are getting looks at and the way the unit economics are working out, it proved to make more sense for us to move from Europe to New York City. Once you factor in the imbalance between the euro and the dollar, the current economy really works to our advantage,” said Scherman. “We fully expect to be 50% above Vapiano’s average same store sales here in the US. The time is right and the time is now for a concept like Vapiano here in Manhattan.”

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