New Orleans Roast is pleased to announce that its entire line of gourmet coffees are now available for the first time in grocery stores. New Orleans Roast is proudly roasted by PJ’s Coffee of New Orleans and is available exclusively at Rouses for a limited time.
New Orleans Roast has been expanding its operations over the past 18 months with goals such as grocery store, office coffee and convenience store distribution. A recently forged distribution partnership with Champagne Beverage has assisted greatly with broadening the accessibility of the New Orleans Roast products.
“We have wanted to have our coffee available in grocery stores for quite some time, and after carefully reworking the business model, New Orleans Roast has developed a line of quality, gourmet coffees that are both delicious and competitively priced,” commented company president Scott Ballard. “Rouses, with its local and regional roots, has turned out to be the perfect partner to launch this new product.”