Break Bad Habits, Make More Money

Maybe you’re thinking you’d boost business if you exhibited greater confidence, assertiveness or agility, or made clearer, faster decisions, or weren’t so irritable. No question, there’s plenty of upside to making some adjustments so writes Fortune Small Business.

But changing an ingrained pattern, whether behavioral or emotional, is one of life’s greatest challenges.

Entrepreneurs like to think they eat obstacles for breakfast, and there’s no shortage of gurus and pundits dishing out self-improvement advice. But real change is still very hard. As anyone knows who has ever made a resolution only to break it days later, it’s easy to backslide.

The first hurdle is a reluctance to address matters related to emotions and behavior. If your computer, car or air conditioner isn’t performing optimally, you probably won’t waffle on having it checked. But in working with entrepreneurs, I find that they tend to be more reluctant than most people to acknowledge emotional issues and ask for help.

The most typical reasons that I’ve encountered are the fear of feeling weak and the fear of being seen as vulnerable. Both are tough to defeat — so don’t. Instead, take these uncomfortable feelings as stage one in a complex project that will require strength and commitment to complete.

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