A year ago, Glenn Beck’s semi-autobiographical novel, The Christmas Sweater, was atop USA TODAY‘s Best-Selling Books list and in the top 10 for three weeks.
Now, it’s back on the list — and not just in its grown-up form.
The Fox News host’s 284-page novel was No. 47 last week, and a new 40-page picture-book version, illustrated by Brandon Dorman, hit No. 44 last month.
It’s part of a growing trend among publishers jumping genres by adapting adult best sellers into picture books for children or illustrated versions for teens.
Adapting popular adult books for children isn’t new, says Diane Roback, Publishers Weekly’s children’s book editor, but “it’s a smart marketing move,” especially in tough economic times.
Photo by Simon & Schuster.