Sweet-Talk Your Way To A Sale

The business card creativity stream keeps on flowing…. On the heels of the business card catapult and business card penny cannon – and not to mention the resignation letter cake – there’s now the locally baked business card cookie!

The Boston Herald says Danvers pastry chef Kelly Delaney, owner of the Cakes for Occasions bakery, prints business cards with food coloring ink and packages them with your traditional inedible calling cards.

The clever violin-munching cartoon cookies above were commissioned by Boston’s Reuning & Son Violins – a retail and repair shop for new and antique instruments – for last week’s American String Teachers Association trade show in California.

Business manager Maureen Wall says her 400 cookie cards were gobbled up in the first four hours of the three-day show. “Every company has some item to give away to bring potential clients to their booth and there are only so many tote bags and pens one can really take,” she says. “It was quite a conversation starter.”

Delaney, perhaps best known for her bakery’s wedding cakes, also just dove into unchartered territory with 8.5 x 11 sugar cookie resumes.

In today’s crazy job market, can you really influence potential employers by appealing to their sweet tooth?

Photo by The Boston Herald.

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