‎QSR magazine:
Average Joes Entertainment and Zaxby’s
partnered to offer Colt Ford fans the opportunity to get a free Meal Deal when they purchase a copy of Ford’s latest album, Chicken and Biscuits, in stores. When fans join the Zax Mail Club, they’ll receive a coupon for a free Zaxby’s Meal Deal.
“We feel privileged to have the chance to partner with such a great brand,” says Shannon Houchins, CEO of Average Joes Entertainment, label home to Ford. “For a long time Zaxby’s and Average Joes have looked for an opportunity to align in order to diversify product in the marketplace, and this album lent itself to that prospect.”