The first time Darcy Plunkett launched Chic Mom she was just looking for a little joy reports Dayton Daily News.
The second time, the Oakwood wife and mother was looking for a business partner and an opportunity.
She found both in Yellow Springs custom magazine publisher Ertel Publishing.
Chic Mom, the magazine Plunkett started five years ago, is returning to publication, this time with Ertel working for it. Plunkett and Ertel principals Benjamin Smith and Vicki McClellan hope to find some 1,500 subscribers for the first quarterly issue, set to go to a printer next month.
Plunkett previously published four issues of the magazine, two each in 2005 and 2006. At the time, she found herself dealing with something of a “piecemeal” team to design and publish the issues, a team consisting of local people as well as others from New York City to California. With two preschool-age children, she was soon extended more than she liked.
Now, the kids are older, 6 and 9. She learned of Ertel Publishing in a September 2009 Dayton Daily News story and contacted the company. Plunkett, Smith and McClellan went to lunch to talk about reviving Chic Mom.
“We were really intrigued,” Smith said.
Image from Chic Mom