According to TV Squad, season two finds Anthony “Sully” Sullivan forging ahead without friend Billy Mays, who died last year.

But Sullivan’s charm carries the show forward, as he’ll spend 10 episodes travelling across the country trying to help inventors bring their good ideas to the marketplace.

Of course, not all the ideas are good (the bad, and ridiculous ones sometimes make for better viewing), but there are plenty of products viewers will see and immediately want to buy, too.

In this week’s episode, the hands-free flashlight invented by a Marine, and Coldfire, the non-toxic, biodegradable liquid fire extinguisher.

Pitchmen airs Thursday, August 19th at 9PM EDT on the Discovery Channel.

Photo by Discovery Channel.