Teaching Young Entrepreneurs New Tricks

People like to say that young people think they know everything but do they? Some business coaches are saying that it is those young entrepreneurs that are willing to take advice from their older peers. They are more enthusiastic and willing to change reports The Sydney Morning Herald.

At the tender age of 18, Nikki Durkin is a veteran entrepreneur, having started three businesses. She currently runs 99dresses, an online dress and apparel exchange, having started her first business at 15. The business, Kultkandy, distributed t-shirts Durkin designed and had made and printed in China. Another business, Social Sleeve, a partnership with her 16-year-old brother, Hamish, sells custom laptop and netbook covers printed with a collage of Facebook photos.

Since the end of 2009 Durkin has been coached by Mick Liubinskas, co-founder of Pollenizer, a company that specialises in developing online businesses.

Durkin says “being so young and inexperienced in business means I make a lot of mistakes, so having an experienced mentor and support network who have already made mistakes and can point me in the right direction saves me a lot of time and money and help me grow a better business.

“If I didn’t have an experienced mentor I think I would still be trying to figure out how to execute my idea. Through my mentors I’ve also expanded my network and become involved in other support groups for entrepreneurs with web start-ups.”

Logo from 99dresses.com

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