According to Hacking Netflix, Redbox announced that a customer in Tampa rented Clash of the Titans and pushed them over the 1 billion rental mark.
Redbox is celebrating with the “Thanks a Billion” contest with free rentals and a chance at prizes including 50 $500 gift cards, a home theater system or a trip to the People’s Choice Awards.
Tidbits from the press release: Redbox is renting more than 9.5 million movies per week from 24,000 locations. Each kiosk hold 630 discs, representing up to 200 different titles.
It took Redbox only 6 years to rent a billion titles. Netflix passed the billion rental milestone after 7.5 years on February 25th, 2007.
Photo by sptimes.com.