Franchising.net.au:
Market Research agency 10 Thousand Feet will survey franchisees across Australia throughout February and March to determine which network has the most satisfied franchisees in Australia.
“The surveys are a great feedback tool for franchisors, and importantly allow us to create a positive news story for individual franchise systems and the franchising sector as a whole,†said Ian Krawitz, head of intelligence at 10 Thousand Feet.
“We recognise that new entrants to the process might not have surveyed their franchisees before and may be wondering how they will perform, and we have taken the risk out of the whole process with a test run for new entrants, to go with our existing transparent rating system,†Krawitz said.
Franchisees take part in a five minute survey which has been designed through industry collaboration.