The Franchise Magazine:

Protection of your brand is at the heart of any successful business, and especially a franchise, but like all property, it needs regular maintenance to keep its value.

Keeping your company image smart and modern to catch the eye of potential customers is part of any successful business operation.

Just as in the fashion world, business images and logos change over the years. Sometimes the changes are subtle: tweaking the font here and there, simplifying the logos for cleaner web presentation or updating the colours to give a more modern image.

Read on…