The second edition of ‘Franchise UAE’, the international franchise, retail and business opportunity show in Dubai, generated more than 50 business deals in the franchising sector. The total value of immediate deals was worth over $5m, which could rise substantially when the talks initiated at the trade show come to fruition, organisers said at the end of the event.
The two-day trade show attracted 1200 visitors, 30% of them from GCC countries, including 150 women entrepreneurs, according to Gaurav Marya, Managing Director, Franchise Middle East, organisers of the event.