Global Brands Struggles To Roll Out Domino’s Pizza In Switzerland

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Attracting new franchise candidates to manage Domino’s Pizza outlets has been more difficult than expected, Global Brands, the company seeking to roll out the pizza delivery chain in Switzerland, has admitted.

Sales in the quarter to 30 September were up by just 2.6% from the same period the previous year at CHF3.43m (£2.42m), a much lower growth rate than the 11.1% growth recorded over the nine months to 30 September.

“Attracting new franchise candidates to the business has been slower than originally expected,” the company said.

It also said that there have been delays in the conversion of a “Pizza Taxi” store and that it had decided not to convert a third Pizza Taxi outlet into a Domino’s.

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