The average young person spends more than 53 hours per week connected to electronic media – more absorbed in the digital world than the natural world – and Wild Birds Unlimited and the National Audubon Society are taking action.

For the sixth consecutive year, Wild Birds Unlimited, the original and largest franchise system of backyard bird feeding and nature specialty stores, and Audubon, a more than 100 year-old conservation organization, have partnered to provide scholarships to underserved children attending National Audubon Society summer camps nationwide. Wild Birds Unlimited Pathways To Nature for Kids allows young people to connect with nature and gain a desire to preserve it for future generations.