Customers visiting a Lovinâ€™ Spoons store will soon be able to dig into cups of the companyâ€™s own self-branded frozen yogurt. The growing yogurt franchise has formed a strategic alliance with FreshÃ«ns Quality Brands, the nationâ€™s largest yogurt and smoothie company, to create and manufacture a new proprietary yogurt lineup scheduled to launch in June.
As Lovinâ€™ Spoons looks to expand through franchise opportunities across the Southeast and beyond, the FreshÃ«ns alliance will help further differentiate the young company from other self-serve yogurt brands.
â€œThe opportunity to tap into the FreshÃ«ns teamâ€™s decades of experience and unparalleled industry knowledge provides immeasurable value to our brand,â€ said Diane Kahn, President and Founder of Lovinâ€™ Spoons. â€œLovinâ€™ Spoons was built from the ground up to be a superior franchising opportunity and this partnership will help leverage our expansion plan efforts.â€