Healthcare Finance News:

The home care industry has enormous potential for business people. One segment of the business world has already figured this out: franchise business owners.

“Home health care franchises are thriving due to a growing demand for their services derived from both demographic and economic factors, including an aging population, the rising cost of traditional care and a desire by many seniors to receive ‘in-home’ care rather than receiving care in a nursing home,” said Matthew Haller, vice president, public affairs and chief of staff to the president and CEO of the International Franchise Association, a member organization representing the franchising industry.

Last spring, Entrepreneur.com listed home care service franchises for senior care as one of the hottest franchise sectors to watch.

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