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In order to shore up its U.S. franchisee business, Papa John’s International Inc. banked on a slew of initiatives. The latest one is the announcement of the ‘2013 Development Incentive Program’ that offers a package of incentives to its existing and potential domestic franchisees.
The initiative is a part of the company’s ‘Domestic Franchise Development Incentives’ scheme that was introduced in 2009 to increase unit openings. According to management, the program that has so far garnered huge acceptance has boosted its unit openings considerably since 2009.
The latest program exempts franchisees from franchisee fees (standard fee is $25,000) as well as equipment cost of $50,000 for new units opened through 2013. A royalty waiver for up to 18 months is also included in the program.