In 2010, when Maria Seidman wanted to start a iPad app company, she needed a tech wiz to get the biz off the ground. She posted what as essentially a dating add for a cofounder:
“Well-connected, passionate entrepreneur with a decade of experience launching and running digital businesses at a major media company is seeking a technical soul mate who wants to democratize technology and do no less than change the world. If you have a passion for building platforms, not just products, a belief that our digital lives have fostered connectivity, but not necessarily deep connection, and the desire to code for the benefit of man/womankind, not just for dollars, though there will be plenty of that too. Keep reading below.”
Since then, Founder Dating has gained popularity and many small biz entrepreneurs are finding their cofounders this way.