5 Reasons Why You Need to Read Customer Reviews

Business

Imagine going to a restaurant or a movie a week after it has opened out and it turns out to be a bad experience. That’s when you think back and say- “Oh no! We should have read the review at least before going!”

So now, make it a must to read reviews of anything before actually trying it out. If you are the kind who doesn’t mind trying out anything despite the outcome, then you are most welcome to take a plunge for yourself and check it out!

A 2013 study says that 79% of consumers trust online reviews as much as personal recommendations! Having said this, it establishes the fact that people feel very strongly about online and other reviews and take them into consideration very seriously.

So a review cannot just be a review- it needs to be a positive one. 73% of customers say positive customer reviews only make them trust a business more. Moreover, after seeing a brand response to a review, 71% of consumers change their perception of the brand. So it is most important to make sure that the reviews on your site tip towards the positive side, always.

Whether it’s a watching a movie, visiting a restaurant or doing a bungee jump wouldn’t you want to know if the experience is a good one or no? Sometimes people feel that it’s better not to know and experience it first-hand.

So here are 5 reasons why it is essential to read customer reviews:

  • You just know! – Reviews always seem to be helpful, providing some sort of insight into the place.
  • Make a plan around it- On reading a review, once can base his or her plan around it.
  • Expense issues- While reading a product review about a restaurant or a product, one can decide ahead whether it fits in their budget or not. This way, people don’t get shocked upon reaching the store and finding out the actual value.
  • Overall product value- Reviews help gain insight into the overall product value and how it is judged by the market and its people. This can be based on user friendliness, value for money, looks and design.
  • Customer satisfaction- Usually, a customer is most satisfied when reading a review of a product or a place. Knowing how a product or place has performed and whether it has been accepted by consumers in general, makes it very important to be listed out.

So remember, when you are done reading a customer review, most often than not people still want to go try it out for them! In a lot of cases, even when it is a bad review, people still try it out for the experience of it all, or simply because they don’t believe the review details. You can visit sites like DealDash reviews to know more about authentic customer reviews. Authentic customer reviews help you make informed choices. Just read a DealDash review first and you will be able to get a better perspective.

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