If there is one industry to be in, health and wellness is the place to be. Everyone wants to look and feel good. It Works! is a direct selling company that is well aware of this need.
Colleen Pontes is not only an Independent Distributor for It Works!, but she is also a health and wellness coach. After losing 30 pounds and keeping it off through a combination of exercise and eating healthy, she discovered her calling to help others. During that time, she discovered It Works! and a host of products that helped her feel more beautiful. She became a distributor, and now she helps others feel the same.
I recently asked Colleen a few questions about It Works! and her work as a health and wellness coach.
Tell us a little about It Works!
From the time of its inception in 2001, It Works Global has dedicated itself to providing professional quality wellness & beauty products that reflect high standards of integrity at affordable prices. Along with the internationally famed Ultimate Body Applicator slimming solution, It Works! also offers the highest quality nutritional supplements, exclusive anti-aging solutions, Estro-Rhythm natural menopause relief & FITworks! exercise DVD & weight loss support system. The It Works! responsibility to the consumer is always the #1 priority, & its greatest strength is reflected in providing life-changing products, ethical business practices & superior product development.
What inspired you to become an independent distributor with the company?
I was inspired to become an It Works! Independent Distributor after I tried the Ultimate Body Applicator. I have successfully maintained a 30 pound weight loss for over 5 years by living a healthy lifestyle that includes eating lots of fruits & vegetables & working out 5 days per week. However after three c-sections I had a stomach area that I still did not love. I tried the Ultimate Body Applicator & it tightened my skin noticeably & reduced my waist area by 1″ – plus it felt so good to wear that I didn’t want to take it off after 45 minutes! It really helped my own confidence level so I thought it would be a great product to offer my clients going through the weight loss process to keep up their self-esteem which would ultimately motivate them to continue on their healthy habits.
How long have you been working within the health and wellness industry?
I have been working in the Health & Wellness industry for over 5 years after I successfully lost 30 pounds by changing my eating & exercise habits. Because I had such a long struggle with weight, I wanted to help others so I worked for the world’s leading provider of weight management services, leading group programs, providing one on one support & ultimately managing a team of 200 coaches. In 2010 I became a Certified Holistic Health Coach through the American Association of Drugless Practitioners & started my own business reJoyce Health LLC.
What does a health and wellness coach do?
A Health & Wellness Coach helps people with nutrition, fitness & a balanced lifestyle through personal sessions or workshops. A Health & Wellness Coach is trained to help individuals break their goal into manageable steps, track their progress, and identify & overcome personal roadblocks.
What separates It Works! from other health businesses on the market?
The Health & Wellness industry is saturated, but I have not found anything like the It Works! Ultimate Body Applicator on the market. And it really does deliver on its promise at an affordable price. Their line of supplements, beauty products & weight loss tools reflect the same high standards. Many other “health products” will create a “need” for their products in order to be successful. It Works! products are tools that can help individuals, but there is a variety of options for people to make the best choice. And they do not claim any of their products are a replacement for a healthy lifestyle.
Tell us a little about the It Works! business opportunity.
The It Works Global CEO, Mark Pentecost’s has a passion to change people’s lives financially, that stems from his enthusiasm for entrepreneurship. Mark and the It Works! team collaborated with business experts across the U.S. to create a rewarding multi-level marketing plan that would give real people the ability to gain financial freedom. Today, the It Works! opportunity has empowered thousands of people from all walks of life to embrace the spirit of entrepreneurship & begin to experience success on their own terms.
They offer a complete Training Academy with online training videos, newsletter, marketing materials & resources, & online business management tools to track your success.
What are the requirements?
As with most businesses, the more you put into it the more you get out of it. However, the nice thing about being an Independent Distributor is you can make your own hours & decide how much you want to work. So the time commitment is completely set by each individual. There are some It Works! Distributors whose primary goal is to simply receive free product & they achieve this goal by hosting two parties a year which comes to less than 20 hours for the whole year! Others have a goal of making It Works! their primary source of income & make well over 6-figures by working 40 hours/week. I fall in the middle as this is a supplement to my Health & Wellness Coaching business so I put in about 20 hours/week on my entire business.
The initial investment for It Works! is $220 dollars for which you receive product & marketing materials of your choice & an online training & development personalized website. After that you need to commit to $80 worth of products per month which you can use for yourself, resell at retail value or use as marketing tools.
What are some lessons that your business has taught you?
Listening is always more important than talking. No two life paths, challenges & obstacles are equal so you need to understand where your clients are coming from before you can offer any suggestions to help them. Do not place your judgments or values on your clients or potential customers.
Is there anything else you’d like to add?
What I love about It Works! is the different approaches you can take to earn money. You can sell exclusively online, buy the products at the discounted Loyal Customer Price & sell them for Retail Price to your clients, host It Works! parties for your clients or as a marketing tool to get clients. You are allowed the freedom to find the right path that works for your business & personality.
Do you have any advice that you’d like to offer anyone that may be considering this opportunity?
Before selling any products, you need to try them for yourself. You should never sell anything that you do not personally endorse. Once most people try the Ultimate Body Applicator, they are so impressed that they want to share it with others! You should also develop a business & marketing plan before committing to any business opportunity. And of course, if anyone has any questions or concerns about It Works! I would be happy to speak with them in detail at their convenience. Just email me at [email protected] to set up an appointment.